Mindset. It’s a powerful predictor and determinant of how your day will be. This doesn’t mean that you need to be toxically positive and firmly believe that everything is a gift or that every moment in every day is stress-free. That simply isn’t how life happens sometimes. Many things are…

When preparing for any personal trainer certificationexam, it’s important to bear in mind that there’s both an art and science to test-taking — especially multiple-choice test-taking. I have taken several certification exams during my 20-year career, and I learned something new with each experience. …

In the health and exercise space, we are fortunate to have a multitude of personal training and coaching software/platforms/apps to select from. Software and applications range from basic to highly advanced (which comes with a higher price tag). That said, you have the option to research and select a software…

Finding personal training client recruitment strategies that work for you is key to staying in the fitness business. Many times, fitness professionals overcomplicate the recruitment process and/or overextend themselves financially in trying to advertise their services in every conceivable space and place. Sometimes, more is just more — and not…

It’s no surprise, many personal training clients seek our services to lose weight and/or lose fat, and they can experience frustration when their goals appear slow going or totally stalled by apparent fat loss resistance. Realistically, we can expect fat loss to occur at a rate of 2.7–5.9% over the…

Might your personal training clients be exhibiting behaviors aligned with orthorexia? We love to see our personal training clients thriving and prioritizing their health and well-being in whatever ways serve them the best. But for some of our clients, healthy eating can become an obsession; just like anything else, it…

The health and fitness industry offers a broad market, so narrowing down your focus is helpful and financially logical. Because the market is broad and dynamic, there is significant competition. Imagine if every health and fitness professional had the same focus; we’d be cannibalizing business from each other and that’s…

As with any aspect of the work we do, if we don’t shake it up now and again, things start to feel stale — not just for you but for your clients and class participants. Group fitness is one of the areas of the health and exercise industry that thrives…

How can a personal trainer know if a job opportunity is worth the investment in time and exploration or is a disaster waiting in the wings? You may not know right out of the gate. Red flags are everywhere in life and in business, and the fitness business is no…